We have a vision of a global supply chain so transparent that you can buy any product, and on the item label or the brand website you can read about all the people in the world who contributed to making that product

We have a vision of our favourite brands making products with business models that focus on having a positive impact on the environment and the community, not just the lowest price and highest profit

We have a vision that the poorest countries, where we source a great majority of our raw materials from, will be able to build economic wellbeing through fair prices and receiving a living wage

Our purpose is to share knowledge and information about what a global supply chain is, and how globalised supply chains affect communities and the environment

Our goal is to ensure that consumers have the information to make educated buying choices and businesses are equipped with the right information to work towards developing supply chains that are sustainable, that support local communities and the environment